London Business School MBA Essays: A Complete Guide

In this blog, we will explore the London Business School MBA essays topics, providing detailed analysis and tips to help you craft a winning application.

London Business School MBA Essays: A Complete Guide

The London Business School (LBS) MBA application process is highly competitive, and crafting compelling essays is crucial to stand out from the crowd. In this blog, we will explore the London Business School MBA essays topics, providing detailed analysis and tips to help you craft a winning application.

Essay 1: Post-MBA Goals and Prior Experience

The first required London Business School MBA essays asks applicants to discuss their post-MBA goals and how their prior experience and the London Business School program will contribute towards these goals. This essay is a traditional goals essay, which is common in MBA applications. Here are some key points to keep in mind:

  • Context for your goals: Provide a brief overview of your current professional situation and how it has prepared you for your future aspirations.

  • Specific post-MBA goals: Clearly state the job you wish to hold immediately after your MBA and the larger plan in which this position is a first step.

  • Why an MBA is necessary: Explain why you believe an MBA is necessary to reach your goals and how it will help you bridge the gap between your current and desired positions.

  • How LBS will help: Highlight specific elements of the LBS MBA program that will uniquely prepare you for your future success. This could include courses, clubs, or networking opportunities that align with your interests and goals.

Optional Essay: Extra Information

The optional London Business School MBA essays provides an opportunity to share any more information that you believe the Admissions Committee should know about you and your application. Here are some key points to consider:

Academic weaknesses:

If you have any academic weaknesses, such as a low GPA or a gap in your education, use this essay to address these issues and provide context.

Professional background:

If there are any anomalies in your professional background that may raise questions for the Admissions Committee, use this essay to provide clarification.

Accomplishments and interests:

You can also use this essay to share more general information about your accomplishments and interests, but ensure that this information is material to your candidacy.

More Tips and Examples

Be authentic and specific:

Your essays should be unique and reflective of your personal experiences and goals. Avoid generic statements and focus on specific examples that show your skills and achievements.

Show, don't tell:

Rather than simply stating your goals and aspirations, use specific examples to illustrate how you have achieved success in the past and how you plan to continue this momentum in the future.

Highlight LBS's unique offerings:

Show your understanding of the London Business School MBA essays program and its unique strengths, such as its diverse student body, global location, and entrepreneurial culture. Explain how these elements will help you achieve your goals.

Example Essays

To help you understand the London Business School MBA essays topics, here are some example essays:

Essay 1 Example

As someone with experience in the loyalty and rewards industry, I am passionate about innovation and customer satisfaction. I currently work at Loylty Rewardz, India's top loyalty service provider. My job involves creating data-driven marketing strategies that have helped the company grow. But, I believe that getting an MBA from London Business School (LBS) will give me the skills and knowledge to advance my career further.

I am particularly interested in the LBS MBA program because it focuses on entrepreneurship and innovation. The Entrepreneurship Summer School and the Enterprise 100 club are two programs that excite me. They will allow me to learn from successful entrepreneurs and develop my own business ideas. Additionally, the program's diverse student body and global location will help me connect with professionals from various industries and backgrounds.

After completing my MBA, I plan to work in tech entrepreneurship, using my data analysis and marketing skills to create innovative solutions for businesses. I believe that the LBS MBA program will provide me with the tools and support to reach this goal, and I am eager to be part of the LBS community.

Essay 2 Example

I have always been driven to learn and grow, both academically and professionally. But, my grades in the first two years of college were not as good as I wanted them to be because I had a hard time adjusting to a new environment. Despite this, I worked hard to improve and have significantly raised my grades over the past two years. My GMAT score of 760 shows my dedication and perseverance.

Besides my academic achievements, I have been involved in extracurricular activities, such as volunteering for a local non-profit organization and participating in a business plan competition. These experiences have taught me valuable skills in teamwork, leadership, and problem-solving, and helped me build a strong network in the business community.

I believe the LBS MBA program will help me further develop my skills and knowledge and achieve my long-term goals. The program's strong focus on entrepreneurship and innovation, as well as its diverse student body and global location, make it the perfect fit for me.


Writing good London Business School MBA essays application requires careful planning and attention to detail. By following the tips and examples provided in this blog, you can create a strong application that highlights your unique strengths and achievements. Remember to be authentic, specific, and focused on your goals, and to showcase the unique offerings of the LBS MBA program. With careful preparation, you can increase your chances of success in the LBS MBA application process.

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